Vote For Pedro - One of the better signs seen at the Jon Stewart "Rally To Restore Sanity And/Or Fear"
Is the Old Spice campaign still effective? Joe Miller of Alaska thinks so. Miller, the Republican candidate for Senate in Alaska, is still fending off his rival, incumbent Lisa Murkowski, whom he defeated in the primary. Not content to simply fade away, Murkowski is trying to hang onto her seat by running a write-in campaign as an Independent.
Combining equal parts humor and attack, Miller’s commercial is currently polling well in the Wall Street Journal survey of effective attack ads. One commenter to the YouTube channel thought it outdid the original: “This is even better than the Old Spice commercial…”
If you’re not already overwhelmed by the onslaught of mostly negative political ads, check out the selections chosen by the Journal and vote on which ones you think are most effective. It’s your civic duty.
By tomorrow it should be pretty obvious which spots worked best.
Posted in Advertising - General, Marketing, political, television
Tagged advertising, Alaska, commercials, Joe Miller, Lisa Murkowski, marketing, Old Spice, politics, Senate, television
Axe stakes its claim as "Canada's #1 Men's Deodorant" with a billboard that reads: "For men who'd rather be with a woman than on a horse."
Competition! Old Spice has been on the receiving end of a few potshots lately, which is to be expected after being on a roll (or on a horse) for a while.
To start with, the company’s shirtless spokesman, Isaiah Mustafa, went moonlighting away from his regular gig as The Man Your Man Could Smell Like for Old Spice. He did basically the same shtick for someone else, but on the other side of the world and without all the props. Maybe he just needed a break from the bathroom. He went all the way to Australia to disrobe for… Continue reading
Posted in Advertising - General, Branding, Marketing, Outdoor, television, video
Tagged ads, advertising, Axe, billboards, commercials, Grover, Isaiah Mustafa, marketing, Microsoft, Old Spice, Sesame Street